Madam. C.J. Walker, the primary self-made feminine millionaire within the U.S., is the subsequent feminine position mannequin to be honored in Barbie’s line of Inspiring Girls dolls.
Walker, the daughter of former slaves, was born as Sarah Breedlove. She achieved huge success by founding Walker Manufacturing Co., a line of haircare merchandise and cosmetics designed for Black ladies, and employed 1000’s of Black ladies at her firm.
Later in her life, Walker went on to grow to be a famous activist and philanthropist, supporting orphanages and Black faculties, and advocating for civil rights organizations and ladies’s rights.
The Madam C.J. Walker doll contains a rendition of the entrepreneur sporting a floral printed shirt and turquoise skirt and holding her authentic product, “Great Hair Grower.”
Walker’s great-great granddaughter A’Lelia Bundles, herself the designer of a haircare assortment, labored with Mattel on the collaboration, in line with a press release shared with CNN.
“It was a pleasure to work with Barbie on the design and creation of an Inspiring Girls doll made within the likeness of my great-great grandmother, Madam C.J. Walker,” mentioned Bundles within the assertion.
“Their design workforce graciously welcomed me all through all steps of the method — from hair improvement to packaging — to seize and have fun the legacy of this trailblazing Black businesswoman. I can not look forward to a brand new era to be impressed by her story and to inform their very own tales by means of a job mannequin who got here earlier than them.”
For Mattel, the toy is a chance to encourage kids to interrupt boundaries and educate them about Walker’s trailblazing profession.
“As a pioneer in entrepreneurship, philanthropy and activism, creating the blueprint for the self-made American businesswoman and innovators of the 20th century, Madam C.J. Walker is an embodiment of our Barbie Inspiring Girls collection,” mentioned Lisa McKnight, government vp and international head of Barbie and dolls at Mattel, within the assertion.
“We’re honored to welcome her into this group of trailblazing ladies and introduce extra children to her journey of changing into one of many nation’s first extensively profitable feminine founders.”
The Madam C.J. Walker doll is accessible on the market for $35 from Mattel.
Barbie has additionally used the Inspiring Girls line to spotlight Jane Goodall, Maya Angelou and Rosa Parks.